SugarCRM Community Edition - a tale of redemption

Thursday, 20 April 2017 / Written by /

I feel like I just discovered that my favourite old-time movie star became a broken, shambling, drink-soaked and bitter old person. It’s a time for remembering them as they were in their prime and for regretting that they never always shone as brightly as they once did. Read more...

Designing, Visualizing and Executing with CRM

Wednesday, 22 February 2017 / Written by /

In the first part of this series, the focus was on People. In Part 2 of the series we shed some light on process; what those people should do and how they should do it. For those of you who know me have an inkling for what is coming next <drumroll please> technology. The guiding principle is simple, technology should always be to support people and process Read more...

Reasons Why You Need Cloud CRM

Tuesday, 31 May 2016 / Written by /
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CRM (Customer Relationship Management) systems are well-known to give companies an all-inclusive database full of relevant customer data and information. This means giving everybody in the organization a unified view of the relationships, resulting in better customer services, a better customer experience, and a beneficial relationship with the customer. So CRM has become an imperative component that will help organizations of all sizes and industries achieve business objectives. Read more...

Securing Customer Loyalty and Satisfaction with CRM

Monday, 25 April 2016 / Written by /
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The Mobile Phone Industry is one of the fastest growing industries in the world. Everywhere you go, you’ll see a mobile phone, and almost everyone you meet – even young people -- has a mobile phone. It has become a mainstay in our lives. Leaving home without your mobile phone is almost like leaving a part of yourself at home. Probably 90% of mobile phone users have their mobile phones within arm’s reach all the time. And there’s a reason for that: mobile phones have made so many things in our lives easier. It’s made communication so much easier -- accessing information no matter where you are isn’t impossible anymore, organizing your day won’t be so hard, and it’s much easier to stay connected with everything around us, whether its people, events or something you’re passionate about. Read more...

Reaching Out to the Customer through Mobile Marketing

Monday, 25 April 2016 / Written by /
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The Mobile Phone Industry is one of the fastest growing industry in the world everywhere you go you’ll see a mobile phone almost everyone you’ll meet has a mobile phone. It has become a mainstay in our lives, leaving home without your mobile phone is almost like leaving a part of yourself at home. Probably 90% of mobile phone users have their mobile phones within arm’s reach all the time. And there’s a reason for that, mobile phones have made so many things in our lives easier. It’s made communication so much easier, accessing information no matter where you are isn’t impossible anymore, organizing your day won’t be so hard, and staying connected with everything around us whether its people, events or something you’re passionate about. Read more...

How Can CRM Software Help Your Business Growth

Saturday, 23 April 2016 / Written by /
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Are you having problems with keeping track of all your customer data? If you want your business to grow and to unlock the potential it has, in order for it to become the enterprise you envisioned it to be. Using simple data management tools like spreadsheets and basic databases will not be enough. For a growing business to be able to manage all its customer data successfully you’ll need a customer relationship management (CRM) system. The main importance of CRM in business is that it is the most well-founded and valuable way of creating and maintaining customer relationships. And a CRM System enables you to increase efficiency by replacing manual processes, improve collaboration between teams within your organization and ultimately enhance your customer’s experience. Read more...